ISAAC也在問請我幫忙收集資料!雅虎購物、momo購物及博客來是我比較常去逛的網購平台,常常有優惠商品可撿。因為我自己也想要了解Advertising and Promotion:An Integrated Marketing Communications Perspective (Asia Global Edition)10/e到處尋找資訊做功課.還有去各大拍賣網站RUTEN露天、YAHOO拍賣收集資料!現在很多線上購物平台都有推出該商品!ISAAC不吝嗇分享他的生活點點滴滴;包括網路上購買的任何東西網友也都知道在定價和售價會有一定的差距,走過路過,千萬不要錯過!參考本商品Advertising and Promotion:An Integrated Marketing Communications Perspective (Asia Global Edition)10/eAdvertising and Promotion:An Integrated Marketing Communications Perspective (Asia Global Edition)10/e數量有限,售完為止!限量是殘酷的,入手要快~我最近也在找Advertising and Promotion:An Integrated Marketing Communications Perspective (Asia Global Edition)10/e,相關的資訊!! |
售價:1216 |
詳細資料ISBN:9789814575119 叢書系列:整合行銷溝通 規格:平裝 / 842頁 / 普通級/ 單色印刷 / 10版 出版地:台灣 內容簡介 IN THIS 10TH EDITION, BELCH/BELCH INTRODUCES STUDENTS TO THE FAST-CHANGING FIELD OF ADVERTISING AND PROMOTION. WHILE ADVERTISING IS ITS PRIMARY FOCUS, IT IS MORE THAN JUST AN INTRODUCTORY ADVERTISING TEXT BECAUSE THERE IS MORE TO MOST ORGANIZATIONS PROMOTIONAL PROGRAMS THAN JUST ADVERTISING. THE CHANGES HAPPENING IN THE WORLD OF ADVERTISING ARE LEADING MARKETERS AND THEIR AGENCIES TO APPROACH ADVERTISING AND PROMOTION FROM AN INTEGRATED MARKETING COMMUNICATIONS (IMC) PERSPECTIVE, WHICH CALLS FOR A BIG PICTURE APPROACH TO PLANNING MARKETING AND PROMOTION PROGRAMS AND COORDINATING THE VARIOUS COMMUNICATION FUNCTIONS. TO UNDERSTAND THE ROLE OF ADVERTISING AND PROMOTION IN TODAY'S BUSINESS WORLD, ONE MUST RECOGNIZE HOW A FIRM CAN USE ALL THE PROMOTIONAL TOOLS TO COMMUNICATE WITH ITS CUSTOMERS. |
搜尋參考資料: 1. highered.mheducation.com/sites/0071314407/student_view0 Advertising and Promotion: An Integrated Marketing Communications Perspective, Global Edition. ... McGraw-Hill Education Asia is one of the many fine … www.abebooks.com/9780073404868/Advertising-Promotion-Integrated...
... An Integrated Marketing Communications Perspective, ... Belch/Belch 9th edition continues its Advertising ... Advertising and Promotion: An Integrated ... highered.mheducation.com/sites/0071314407 Advertising and Promotion: An Integrated Marketing Communications Perspective, Global Edition. ... in the news and popular global advertising … www.abebooks.com/9780071314404/Advertising-Promotion-Integrated... ... Advertising and Promotion: An Integrated Marketing Communications Perspective ... Belch/Belch 9th edition continues its Advertising focus with an … www.mhprofessional.com/product.php?isbn=0078028973 Advertising and Promotion: An Integrated ... from an integrated marketing communications (IMC) perspective, ... edition, with its integrated marketing ... Advertising and Promotion:An Integrated Marketing Communications Perspective (Asia Global Edition)10,e |
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資料來源:博客來 |
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